Lip Care: Protecting that Pout

August 17, 2015 - Posted by Mickey Tortorelli

When it comes to taking care of the skin, you'll find most of your customers quite savvy with their regimen. Sunscreen - check. Exfoliator - check. Eye cream - check. Cleanser, toner, moisturizer - check check and check. It seems like they've got every part of their face covered, except for one part. What about the lips? It is important to let your customers know the importance of lip care as the skin in this area is some of the thinnest and most delicate on the body. Here are some tips to help keep the lips healthy and protected!

1.  Protect them from the sun
The skin around the lip area doesn't produce any melanin so they are very susceptible to sun burns, aging and poses a risk for developing skin cancer. Advise your customers to limit their lip gloss usage when planning to be out in the sun for an extended period of time, as it may actually attract harmful sun rays and damage the skin. Instead, opt for a tinted lip balm that contains an SPF of at least 25 and reapply often! A few of our favourite SPF lip balms include:

  • JACK BLACK Intense Therapy Lip Balm SPF 25
  • NIVEA Sun SPF 30

2. Smooth them out
Since the skin in the lip area doesn't have any sebaceous glands, its only way to get moisturized naturally is by the saliva. Between the cold winter months, over exposure to the sun, and not getting enough daily hydration, our lips can become discoloured, dry and chapped. For customers looking for a solution to these problems, you can suggest that they exfoliate their lips once or twice a week before bed time for softer, pinker lips. Some gentle lip exfoliators we love:

  • LUSH Mint Julips
  • Make your own: Mix 1 tablespoon of brown sugar and enough honey for the sugar to stick together!

3. Seal in the moisture
The best time to condition your lips is right after exfoliating or before you sleep. This will help seal in the moisture allow the lips to absorb moisturizing agents from the product more effectively. Suggest lip balms that contain hydrating ingredients - cocoa butter, aloe vera, seed oils etc. - to your customers so that they can wake up with soft and baby-smooth lips. Here are some to recommend:

  • ORIGINS Drink Up Hydrating Lip Balm
  • FRESH Sugar Advanced Therapy Lip Treatment

4. Prime your lips
Since the lips have such thin skin, they get stained easily by pigments from lip products - lip liners, lipsticks, and lip glosses are the usual culprits. The build up of pigments result in dull and discoloured lips. While exfoliating sometimes does the trick to reverse the effects, it's always better for the customer to use more preventative measures. Here are some lovely lip primers that protect the lips, as well as prevent the lip colour from fading or bleeding:

  • TOO FACED Lip Insurance Lip Primer
  • ARDENCT INN MODSTER Lip Balm & Primer

5. Stay hydrated
The most important of all to keep the lips hydrated (along with the rest of the skin!) is to stay hydrated. Generally a person should drink at least 2-3 L of water each day to stay hydrated, but this number also depends on the climate and amount of perspiration. If you have customers who find it hard to keep track of their water intake, here are some suggestions for them to stay hydrated:

  • Drink a glass of water when you wake up each morning or before you go to bed.
  • Keep a fresh glass of water close by at all times
  • Carry a container of water around throughout the day
  • Drink a glass of water before each meal
  • Make sure there is a drink (the non-alcoholic variety) to accompany each meal
  • Drink water or another healthy drink when you feel thirsty - don't ignore it!

We'd love to know if you have any tips for keeping the lips conditioned, soft and smooth, so do leave us a comment below!

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“This course was not only interesting, but eye opening as well. The simple, small and effective changes Mickey Tortorelli suggested will lead to positive habits and results in the workplace.”
Leomy C., Hudson's Bay Beauty Consultant
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