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The Perfume Shop Names Chanel No.5 Most Iconic Scent

April 15, 2016

Numerous fragrances are released every year, but the majority fizzle out and bite the dust soon after. It's almost like winning the lottery for a fragrance to become part of a brand's permanent collection, let alone be recognized as an iconic scent amongst customers. Below is an article from Cosmetics Business announcing the most iconic fragrances of 2016:

Leading perfume retailer The Perfume Shop has named the timeless classic, Chanel No.5, as the number one most iconic fragrance as voted by its customers for National Perfume Day (Thursday 14 April).

Chanel also bagged second place with Chanel No.5’s younger sister Coco Mademoiselle. Thierry Mugler also featured heavily in the list with its distinctive Alien and Angel fragrances making it into third and fourth place.

The top 10 list also featured Paco Rabanne One Million, Armani Si, Hugo Boss Bottled, Calvin Klein Eternity, Marc Jacobs Daisy and Dior Miss Dior.

The Perfume Shop also asked its customers to choose for their all-time favourite fragrance bottle design and Jean Gaultier’s iconic Classique bottle took first place with 10% of customers voting for it.

Do these picks correspond to the preferences of your "classics" customers? What are some other classics that are popular amongst your customers? Let us know in the comments below!

To learn more about Chanel Fragrances, visit our Brand Training page.

© 2016 - Cosmetics Business - www.cosmeticsbusiness.com


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