Retail Beauty
Advisor Certification
Program®
A Standard of
Excellence in
Beauty Expertise
The RBCP provides the beauty advisor with the foundational beauty knowledge needed to succeed in their position, provide exceptional customer service and help achieve performance goals.
With this expert knowledge, the confident beauty advisor builds trust and loyalty in their customer relationships.
This first-of-its-kind digital training program was developed with the contribution of beauty industry experts. Our curriculum delivers key category beauty knowledge in an interactive and engaging design.
Achieve your Certified Beauty Advisor (CBA) designation by successfully completing the RBCP and watch your career soar!
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Who it’s for
Retailers
01
A trained Beauty Advisor provides customer satisfaction and loyalty, decreases job turnover, and increases job satisfaction. Become the destination for Certified Beauty Advisors who deliver exceptional service and achieve performance goals.
Beauty Advisors
02
Advance your career in the beauty industry. Set yourself apart with your beauty expertise and knowledge. Develop a loyal clientele and be recognized as a Certified Beauty Advisor (CBA).
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03
Beauty Brands
Ensure your field sales and training team possesses the beauty knowledge they need to support, train, and coach the ambassadors that are representing your brands in your retail stores.
Independent Sales Consultant
04
Differentiate yourself and stand out from the thousands of independent sales consultants by becoming an expert in beauty and achieving your Certified Beauty Advisor (CBA) designation. Our program helps you provide a high level of service and expertise, so you can achieve your sales goals, develop a loyal clientele and watch your business grow.
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05
Influencers
Give your audience a reason to follow you. Make a name for yourself by becoming an expert in beauty and sharing your advice and knowledge. Set yourself apart from the rest by achieving your Certified Beauty Advisor (CBA) designation.
06
Freelancers
Achieve your sales performance goals, and WOW your customers with more than just product knowledge. The RBCP will give you the skills and knowledge you need to succeed in your freelance career.
What’s right for you
There are two opportunities to benefit from the Retail Beauty Advisor Certification Program® courses.
Obtain your
Certified Beauty
Advisor Designation
Path 1
Achieve your Certified Beauty Advisor (CBA) designation by successfully completing the Retail Beauty Advisor Certification Program which includes all 8 fundamental courses.
The Retail Beauty Advisor Certification Program®
is an online certification program for new and existing beauty professionals. This program will provide you with a strong foundation of knowledge and skills to offer your customers an outstanding service experience, position yourself as a trusted beauty expert, and help achieve your personal and professional goals.
Upon the successful completion of all 8 courses, each learner will receive their CBA - Certified Beauty Advisor designation and will be awarded their CBA pin and Certificate of Completion.
The eight courses that are part of the RBCP® (Retail Beauty Advisor Certification Program®) curriculum, are sequenced in order of completion below.
Upon successful completion of each course Post Test, with a score of 80% or higher, you will be able to download your digital Certificate of Completion and be awarded with the CBA (Certified Beauty Advisor) designation. Your CBA pin will be mailed to you!
EACH COURSE INCLUDES
- Interactive & engaging lessons
- Knowledge checks & learning activities
- Post Test - 80% score required
- A digital Certificate of Completion
- PDF course summary
- Course evaluation
- CBA Pin
Certification Program Length: 15 hours
Format: 100% online
Price: $1,499.00
Customize Your Learning with Individual Courses
Path 2
Each course in the Certification Program can be purchased individually. Choose the course or courses that you require to elevate your knowledge and skills.
Our courses
Skin Care
Skin care is the foundation of all beauty regimens. Understanding the skin leads to more personalized consultations, higher sales, and inspires customer trust and loyalty. Learn how to recommend personalized skin care solutions based on a comprehensive skin care consultation.
Skin Care - Course Learning Objectives:
1. Get to know the physiology of the skin and the parts that impact skin health.
2. Understand the internal and external factors that impact the health of your customer’s skin.
3. Visually identify common skin types and conditions. Ask questions to understand their causes.
4. Use consultation results to recommend products and lifestyle changes to improve customers’ skin conditions.
5. Understand your role in skin care and options when developing a customer’s personalized skin care regimen.
6. Educate customers and provide them with a strong rationale for product recommendations. Learn how to recommend personalized skin care solutions based on a comprehensive skin care consultation.
Duration: 3 Hours / Lesson Count: 26 / Price: $399.00
Makeup
Enhance your customer’s natural beauty and inspire creative beauty looks through an expert makeup consultation. Learn makeup basics, application, and sales techniques.
Makeup - Course Learning Objectives:
1. Understand how cultural and social changes have influenced the use of cosmetics.
2. Demonstrate an understanding of cosmetics colour theory.
3. Identify face shapes and demonstrate application techniques for corrective makeup.
4. Describe makeup products and techniques for use.
5. Demonstrate common makeup looks and techniques.
6. Deliver expert-level makeup consultations that drive sales and inspire loyalty.
Duration: 2.5 Hours / Lesson Count: 19 / Price: $349.00
The Customer
Service Experience
Learn about the importance and value of personally connecting with each customer, and how to apply sales and service skills and techniques which result in customer loyalty, and achievement of performance goals.
The Customer Service Experience - Course Learning Objectives:
1. Understand why personalization is important in beauty retail customer service experiences.
2. Recognize different customer types and learn how to respond to and make personal connections with them.
3. Develop essential customer service skills.
4. Develop an effective sales method using recommended steps and selling/loyalty techniques.
Duration: 2.5 Hours / Lesson Count: 19 / Price: $349.00
Building
Your Business
Explore tools, techniques, business-building strategies, and partnerships that assist the Beauty Advisor in achieving success in their retail sales performance and customer loyalty.
Building Your Business - Course Learning Objectives:
1. Understand the role of a Beauty Advisor, and the traits and skills needed to succeed.
2. Understand the valuable role of vendors and they partner with you for success.
3. Understand how to successfully execute promotional activity to achieve performance goals.
4. Use tools such as sampling, clienteling, and other tools effectively.
5. Understand how to ‘build your brand’ through successful social media strategies.
Duration: 1.5 Hours / Lesson Count: 13 / Price: $299.00
Sun Safety
& Care
Learn the effect of the sun on the skin, the importance of sun protection, and the properties of effective solutions to address it. Understanding the sun and its impact on the skin leads to more personalized consultations, higher sales, and inspires customer trust and loyalty.
Sun Safety & Care - Course Learning Objectives:
1. Learn how various UV rays penetrate the skin and type of damage they cause and how the skin reacts to protect itself.
2. Understand the various types of sun protection products, their effective ingredients, and how they differ.
3. Educate your customers on sun safety and provide them with a strong rationale for product recommendations.
4. Learn how to conduct a sun care consultation and use results to recommend sun care products and how to integrate them into your customers’ skin care regimen.
5. Learn about skin cancer and preventable measures.
Duration: 1.25 Hours / Lesson Count: 13 / Price: $299.00
Fragrance
Assist your customers to create a personal fragrance wardrobe that reflects their individual emotions, personality, and daily activities.
Fragrance - Course Learning Objectives:
1. Understand how the history of perfume is intertwined with the history of the human race.
2. Understand how the sense of smell plays a prominent and positive role in our daily lives.
3. Understand ingredients, structure, and fragrance classifications.
4. Understand the forms of fragrance and layering techniques.
5. Understand how to recommend and sell fragrances to your customers.
Duration: 1.75 Hours / Lesson Count: 13 / Price: $229.00
Hair Colour
& Care
Assist your customers in choosing the right hair colour and care products to achieve their desired look.
Hair Colour & Care - Course Learning Objectives:
1. Understand the structure of the hair, texture, density, porosity, and growth cycle, and identify your customer’s natural hair colour.
2. Describe the level system and tones to analyze the lightness or darkness of hair colour.
3. Describe the types of hair colour including Temporary, Semi-Permanent, Demi-Permanent, and Permanent to help you select the right hair colour products for your customers.
4. Describe the components of hair colour kits and the dos and don’ts of application. Recommend hair care products that help hair colour last.
5. Tailor your hair colour recommendations for your customers by considering current hair colour, hair treatment history, the prominence of grey, and personal style.
Duration: 1.75 Hours / Lesson Count: 17 / Price: $199.00
Nail Care
Assist your customers in choosing the nail care products that help address their needs.
Nail Care - Course Learning Objectives:
1. Describe the structure and composition of the nails.
2. Describe how nails grow and the various disorders and irregularities of nails.
3. Describe nail care products, features, and benefits, sanitation, and hygiene of nail implements.
4. Understand the differences and techniques of types of manicures and pedicures and the products required.
5. Recommend nail care products and implements based on your customer’s concerns and goals
Duration: 1.5 Hours / Lesson Count: 14 / Price: $199.00
BeauteSchool announces partnership with Pharmasave on the nationwide launch of the Retail Beauty Advisor Certification Program.
We are thrilled to share that Pharmasave, one of Canada’s leading pharmacy and drugstore retailers, has partnered with BeauteSchool to provide its 800+ stores with access to the Retail Beauty Advisor Certification Program. Pharmasave is focused on providing exceptional service, products, and advice and the Certification Program will provide Beauty Consultants with the knowledge and skills they require to meet cosmetic department sales goals and build customer loyalty. Pharmasave Beauty Consultants will be the first recipients of the Certified Beauty Advisor (CBA) designation in Canada.
Find out more about our services!
Contact us today and we would be happy to provide you with more information about our Retail Beauty Advisor Certification Program and courses.